If you use social media at ALL, you know it can become an enormous black hole of wasted time. And you also know there are many automation tools out there to help alleviate this problem.

Among the most popular are those that automatically post your tweets & updates across multiple platforms. FriendFeed, Ping.fm and many Facebook-specific apps all are examples.

I just discovered a new one and I LOVE it for this one reason: it allows you to selectively cross-promote your updates. You can now twitter away to your heart’s content, knowing that only a select few of your tweets will make it to your Facebook wall. Thank goodness! We all know how annoying it is when someone’s Facebook wall is filled with their RT’s and #FF’s.

To get the tool to go Facebook and do a search under Applications for Selective Twitter Status. It’s an easy one-click install to add it to your Facebook wall. Now whenever you tweet something that you also want on Facebook, simply add “#FB” to the end of your tweet. This hasthag won’t show up on Facebook, by the way!

If you liked this tip, please be sure to say so on my Facebook wall!

Or, strut your social media mojo and write me a recommendation on LinkedIn!